Better Ideas, Narrower Search: Designing LLM Brainstorming as a Portfolio
TL;DR for operators LLM brainstorming should not be evaluated only by how good its individual ideas look. In a product-ideation experiment, GPT-4 generated ideas with higher average purchase intent than human participants and was seven times as likely to place an idea in the top decile. Yet its idea pools were also much more concentrated around similar regions of the solution space. ...